IP seen as key to fostering greater advantage

Only by protecting IP rights can we encourage more Chinese foreign trade enterprises to foster new competitiveness through innovation and introduce more advanced technologies and products to enter the Chinese market from foreign countries, said the organizers of the ongoing 127th Canton Fair.

The protection of IP rights has long embodied the fair organizer's efforts in optimizing the local business environment, which has also played a key part in the Chinese central government's working plan in recent years.

The action to protect IP rights is a method to guide the upgrade of foreign trade enterprises, the organizers said.

At present, low costs are no longer a sustainable factor to drive China's foreign trade growth.

It is necessary to rely on the power of innovation in supply side structural reform.

Examples of this can be seen in the online channels aimed at protecting intellectual property rights at the 127th Canton fair, which is being held online for the first time.

It has also set up offline complaint stations, where a large number of experts from patent, trademark and copyright departments are providing remote services.

The Canton Fair is not only an exhibition platform, it can also play an important role in leading the development of China's foreign trade industry, said the organizers.

The fair will continue to strengthen the protection of IP rights, try to stabilize the quality of foreign trade, cultivate a new competitiveness in foreign trade, and reinforce China's strength as a major foreign trade country.